About us

We are a young start-up property consultancy. We aim to make property investing in the Sydney market more accessible to young people and simplify the process to get started through technology-driven solutions.


Is cake a buyer’s agency?

No, we are a property consultancy. We don’t have any exclusive agreements with any developer either. This means we are able to offer our services and access to a wide range of projects without charging our clients any fees.

How much will cake charge me for a consultation?


How does cake keep the lights on?

We receive a payment from the developer when people choose to purchase property through cake.

Am I obligated to purchase a property suggested by my cake consultant?


What is the process for purchasing a property through cake?

  1. Check your funds (speak to a bank/broker about your loan affordability)
  2. Reserve the property (refundable deposit of $5,000) or chat to a cake consultant to reserve a property
  3. Exchange contracts (your lawyer/conveyancer will handle this part typically within 10 days)
  4. Settlement (typically within 60 days for completed properties or in the future (on the completion date) for off-the-plan properties)
  5. Repeat Steps 1-4 if desired

How do I get started?

It all starts with a conversation about you and your property purchasing goals. Book a one-on-one consultation with us. No obligations, we promise!

Seasoned investors may browse the current property developments available (and even reserve a property) through the oven.

I see something I want now! Can I reserve a property?

Yes, you can take the property “off the market” after choosing your preferred floor plan and placing a refundable deposit of $5,000 via the oven.

Is my $5,000 holding deposit refundable?

We know some things don’t always go as planned. Simply contact us to request a refund and your deposit should be returned to you within 10 business days.

How do I become a friend of cake?

Previous buyers automatically become friends of cake and enjoy lifelong perks, it’s that easy!

Where is your office?

We are a young company and operate almost entirely online. However, we also have residency at Sydney Olympic Park because we know it’s nice to meet IRL sometimes.

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